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KRIV

[[File:KRIVFox26Channel20StationHouston.JPG|thumb|Studios for KRIV and KTXH]]
KRIV, channel 26, is an O&O|owned-and-operated television station of the News Corporation-owned Fox Broadcasting Company|Fox, located in Houston, Texas. KRIV is co-owned with MyNetworkTV affiliate KTXH (channel 20). Both stations share a studio complex on U.S. Highway 59|Southwest Freeway in Houston, and KRIV transmits from a tower located southwest of Houston in unincorporated northeastern Fort Bend County, Texas|Fort Bend County near Missouri City, Texas.

History

Channel 26 signed on for the first time on August 15, 1971 as '''KVRL'''. It was the second UHF station in Houston after KHTV (channel 39, later '''KHWB''', then '''KHCW''', now KIAH) to sign on the air. Four years after signing on, the call letters were changed to '''KDOG'''. The former GM of the station, Leroy Gloger, chose the letters. Another former general manager, Jerry Marcus commented (upon his retirement) that he saw them appropriate during the station's formative years as, in his words, they were a "dogged station" ratings-wise. The station's motto was "Where Every Dog Has His Day." During this period, the station aired a wide variety of programs. During the day they ran English general entertainment programming such as old cartoons, sitcoms, and old movies. At night the station ran Spanish programming such as Spanish-language telenovelas, Spanish language movies, and Spanish serials.

As a Metromedia station

In May 1978, Metromedia purchased the station and changed the station's call letters to '''KRIV-TV'''. The new call letters were in honor of Albert Krivin, then a top Metromedia executive. Jerry Marcus, general sales manager of Metromedia's WTTG in Washington, D.C., was brought to Houston to manage the station, where he remained until his retirement in December 1999. This influx of dollars caused the station to begin taking more risks by picking up higher profile syndicated programming and forming a news department (this happened in 1983), featuring the first major primetime newscast in the market. The station was running a general entertainment format complete with cartoons, sitcoms, movies, first run syndicated shows, locally produced talk shows, and the one of the few Spanish language forums on television at the time. Overall, the station ranked near KHTV, a more well-established outlet, over the years.

As a Fox O&O

Six years later in 1986, Australian newspaper tycoon Rupert Murdoch purchased Metromedia television stations, including KRIV, which became one of six founding owned-and-operated stations of his new Fox television network. The acquisition caused the station, along with a number of other former Metromedia outlets, to suddenly adopt a more sophisticated look for a network that at the time, didn't actually exist. A unified music and graphics packaged was featured on this station, as well as the original Fox-owned stations, which is consistently noted for featuring graphics that were among the first of their kind for local television. Since 1986 KRIV has been known as ''"Fox 26"''. As a Fox-owned station, KRIV added more first-run syndicated programming. In 1993, KRIV joined several other Fox-owned stations in launching a weekday morning newscast. The morning cartoons were dropped but they continued their afternoon kids block from Fox Kids until the end of 2001 when Fox ended the weekday kids' block nationwide.

A new era

In 1997, KRIV moved from its original studios on Westheimer Road in the Greenway Plaza area of Houston to a state-of-the-art digital facility and upgraded the look of its newscasts, debuting a brand new set, new graphics, and a new logo similar to other Fox O&O station logos implemented following the Fox affiliate switches of 1994|1994 New World affiliation deal, in which Fox gained several VHF stations nationally, many of them former CBS affiliates in cities that are home to teams in the National Football Conference of the National Football League, after Fox gained broadcast rights to that conference from CBS. With this upgraded presence in the Houston television market, Fox 26 went from outperforming former independents KTXH and KHWB (the former KHTV, now KIAH) to regularly challenging Houston's major-network stations, KPRC-TV|KPRC, KHOU (TV)|KHOU, and KTRK-TV, in the ratings. During this time, KRIV's studios also became a studio site for various syndicated Fox programs, including the courtroom shows ''Texas Justice'', ''Cristina's Court'' and ''Judge Alex''. On July 26, 2006, days after competitor KHOU launched a new graphics package, KRIV also launched a new graphics and Fox O&O News Theme|music package, which is being gradually rolled out to each of Fox's owned and operated stations as a part of a new, unified look that is similar to the graphics used on Fox News Channel. In mid-August 2006, the station launched their version of Fox's MyFox O&O website initiative with MyFoxHouston.com, which technically marks the station's first venture onto the Internet in a number of years, as the station's previous 2001-era website was somewhat of a placeholder and contained little information. On October 30, 2006, KRIV debuted a new set for newscasts. The old set was donated to the communications school at Texas Southern University.

Logo history

The original logo of KVRL 26 was the letters "TV-26" in a stylized font.http://www.myfoxhouston.com/myfox/photo_servlet?contentId=459562&version=1&locale=EN-US&subtype=MIMG&siteId=1013 After Metromedia purchased the station in 1978, the logo was changed to a more bold number which was diagonally oriented.http://oldtvguides.com/all_thumbs/medium_26-kriv%20%20houston,%20tx%20%20800%20mi.jpg The KDOG logo featured the station's call letters, with the "g" resembling the profile of a dog's head. This coordinated with the motto, "Where Every Dog Has His Day." In 1986, after becoming a Fox affiliate, the logo was changed to a new serif font similar to the other O&O affiliates. One example of the logo just shows a bold "26" with the "KRIV" and "Houston" underneathhttp://content.answers.com/main/content/wp/en/1/13/Kriv86.jpg, another shows the a horizontally oriented logo with a diagonal Fox logo on the left and the "KRIV 26" on the righthttp://content.answers.com/main/content/wp/en/a/af/E51c.jpg In 1989, the logo was changed again, this time to a vertically oriented rectangle with the Fox searchlight above the number 26, with the call letters in a slightly diagonal line in the middle, and the word Houston in the border underneath. http://content.answers.com/main/content/wp/en/7/76/Kriv2688.jpg In 1994, the logo was changed to a bold "Fox 26" in a sans-serif font, with "KRIV" and "Houston" underneath in the old serif font.http://content.answers.com/main/content/wp/en/b/b9/E94e.jpg In 1997, after the station moved studios, the logo was changed again, along with most other Fox affiliates. This logo was a multi-paned rectangle with the word "Fox" in white letters on a blue background, a blue "26" on a white background, and the words "KRIV - HOUSTON" underneath on a black background with a red line underneath.http://web.petabox.bibalex.org/web/20020626220948/http://jonesgsm.rice.edu/images/jonesgsm/Logos/kriv_logo.jpg This logo was used until 2006, when the current logo was adopted. Also in 2006, the KRIV website launched, and began using the "MyFox Houston" logo, a rounded rectangle consisting of a white lowercase "my" similar to the font used for MySpace (also owned by Fox), on a blue background, a white capital "Fox" on a red background, and the word "Houston" underneath.http://www.myfoxhouston.com/myfox/photo_servlet?contentId=676337&version=1&locale=EN-US&subtype=MIMG

Digital television

The station's digital signal, UHF 26, is not multiplexed:
Roger Gray anchor / first News Director KETK-TV Tyler]

News/station presentation

Newscast titles


- ''TV-26 News'' (August 15, 1971-1975)
- ''KDOG News'' (1975-1978)
- ''Channel 26 Metromedia News'' (1978-1986)
- ''Fox News'' (1986-2001)
- ''Fox 26 News'' (1986-present)

Station slogans


- ''Houston's Very Own, TV-26'' (1971-1975)
- ''KDOG, Where Every Dog Has His Day'' (1975-1978)
- ''Channel 26, Your Metromedia Station'' (1978-1986)
- ''Fox 26, This is the Year!'' (1988-1990; localized version of Fox ad campaign)
- ''It's on Fox 26!'' (1990-1992; localized version of Fox ad campaign)
- ''Just One Fox 26'' (1997-2002; localized version of Fox ad campaign)
- ''News That Works For You'' (2001-2006)
- ''Your Gulf Coast Weather Authority'' (2006-present)
- ''So Fox 26'' (2009-present; localized version of Fox ad campaign)

External links


- MyFoxHouston.com (KRIV's official website)
- History of KRIV * *

References

Category:Television stations in Houston, Texas Category:Fox network affiliates Category:Fox Television Stations Group Category:Metromedia Category:Channel 26 TV stations in the United States Category:Television channels and stations established in 1971 Category:NHL Network (1975-1979 version) affiliates

Related Images

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